Inbound Marketing for E-learning

Scratch off games are great fun and put learners into excitement of expecting something good.

To make it for E-learning challenge #125, Inbound Marketing is what we picked and built a short story including a scratch off element in it.

Aiming to show how each tool in four stages of Inbound Marketing works, we made our way for a small scenario where learners scratch to learn about each tool.    

Inbound Marketing for E-learning starts off with Richie’s introduction and then leads to meeting his four member marketing team and a scratch off element to know how each works with related tools to make               e-learning services marketing effective.

Design

We made it visually attractive and put the design elements relevant to the progress made by the learner and finally, we also used the image of ‘Inbound Marketing=Content+Context’ to give the overall essence of the theme in one go.

Technology

Using Articulate Storyline, we have built this course to make the viewers get acquainted with the concept of Inbound Marketing.

Phenomecloud is a full-service technology company dedicated to helping clients solve business problems, improve the capability of their people, and achieve better results.